The Heritage Blog
The people, decisions and detours behind Singapore businesses. Founder stories from Heritage, part of Eventful.
Stories, ideas and the Heritage archive
Lau Wang’s Mark Low: Doing Less Was the Business Decision
The useful part of Mark Low’s Lau Wang story is not an outlet-count headline. It is choosing one business and building the systems around it.
Secretlab’s Real Lesson: Start With One Problem, Then Build Around It
How Secretlab began with S$50,000 and a chair problem, then expanded into desks. A more useful founder lesson than “never diversify”.
Old Chang Kee’s Secret Is Not Just the Recipe
A locked-away recipe makes a good headline. Old Chang Kee’s central kitchen and production systems explain how a familiar snack scales.
Why Donki Feels Like a Treasure Hunt, Not a Grocery List
The retail thinking behind Donki’s dense displays and handwritten signs, without the exaggerated claim that a song makes everyone overspend.
Jack Chu of JIN Kimchi: “You Better Make the Kimchi”
How Jack Chu took his mother’s kimchi from home orders to a wider food business, and why the product came before the outlet-count headline.
Why IKEA Has a Restaurant: The Business Behind the Break
IKEA’s food story started with hungry shoppers. What its restaurant history says about designing a visit, without the exaggerated shopping-psychology claims.
IShowSpeed: The Format Matters More Than the Follower Count
What IShowSpeed’s 2025 livestream tour and move into a sports series show about a recognisable creator format, without the growth-myth headlines.
Our Ex-Intern Opened a Facial Studio: Cara’s Bare Muse Atelier Story
From Eventful intern to Bare Muse Atelier founder. Cara Oh’s original Heritage story, in the same order as our Instagram carousel, with booking context.
LiHO Tea Founder Interview: 100+ Outlets, $4 Million a Month, and a Tough 2026
We asked LiHO Tea's founder how much the chain makes: 100 plus outlets, about $4 million a month, and 2026 is a tough year. What he said and what it means.
Eventful’s First Paid Client: Yes, $360 Counts
Five figures? Technically, if you count the decimal places. Joston’s first paid-client story lands on a $360 invoice, and that is the point: someone was…
Business Advice From the Founder of Unfiltered Presents
We met Angelo Wan, co-founder of Unfiltered Presents and Never Strangers, at one of his own parties and asked how he actually grew it.
The Messages Behind Building Eventful
Before the views and brand work came the unanswered messages. Joston’s original carousel shows the less photogenic part of building Eventful: being…
How Joston Built Eventful After Nine Failed Businesses
Dropshipping, custom gifts and a marketing agency came before Eventful. In this original 19-slide story, Joston shares the false starts, the plan to…
Why Eldred Wee Built A Company In His Son's Name
Eldred Wee named Edenity after his son Eden. Our Father's Day founder profile explores family, business and the legacy he wants to leave.
The Cartier Santos: A Watch Built Around a Problem
The useful part of the Santos story is the problem behind it: checking the time while flying. Heritage’s original carousel follows Alberto Santos-Dumont,…
Meeting the Couple Behind the Cake Business
Heritage meets the couple recognised from Career Ladder and asks about their most expensive cake. This is the original encounter; the post teased a later…
Gotcha Matcha: From Pasar Malams to Two Singapore Stores
Gotcha Matcha’s journey from night-market pop-ups to Woodleigh and Jurong Point, plus what its community-led approach offers other small brands.
Burberry’s Check: Recognition Is Only Half the Branding Job
Burberry’s check offers a useful branding lesson, but its transformation was about more than putting a pattern on fewer products.
Inside an Unfiltered Presents Party: Meeting the Founder
We went to the party and found the person behind it. Heritage’s original Unfiltered Presents reel asks the founder what the business made in a month, with…
Cheeselads’ Leonard on Building the Business
Meet Leonard from Cheeselads. Heritage’s original interview introduces the story behind a business that, according to the post, reached $400,000 in one…
Meeting Spudzilla’s Owner at Pasir Ris Pasar Malam
A trip to Pasir Ris pasar malam turned into a conversation with Spudzilla’s owner. This original Heritage reel is the introduction, with a later…
$400,000 in a Month, but $5,000 Take-Home?
A big business number and an owner’s pay are not the same thing. Heritage’s Cheeselads conversation starts with the contrast in its original caption:…
Can We Guess the Cheeselads Founder’s Income?
Two minutes, one income guess and $10 on the line. Heritage’s first Cheeselads encounter starts with a challenge rather than a business lecture. Watch the…
Heritage’s Launch Grid: First Blue Tile
One of the blue tiles used in Heritage’s February2026 Instagram launch grid. It is preserved here as part of the complete original
Introducing Heritage: Why Eventful Wealth Changed
Eventful Wealth began because connecting with successful people as a young business owner was difficult. The Heritage announcement keeps that goal but…
Heritage’s Launch Grid: Second Blue Tile
The companion blue tile from Heritage’s original February2026 Instagram launch grid. Kept with the announcement so the archive includes the complete…
Eventful Wealth Is Closing… to Become Heritage
Not another closure. The original seven-slide announcement starts with Eventful Wealth shutting down, then reveals what it actually means: a rebrand to…
Kelvin Kuok: Storytelling, Hard Work and Choosing Your Advice
Kelvin Kuok turned his storytelling skills into LinkedIn content for business owners. In our original six-slide feature, he talks about growing up around…
We Were Looking for Two Creative Interns: Eventful’s January 2026 Hiring Post
Eating, talking, filming and editing: our original hiring post showed the work behind Eventful’s content. The six slides explain the creative internship…
TommyNBCB's 3 Lessons on Content and Business (Tommy Wong)
Tommy Wong of NBCB grew to 224k followers in 3 years. His 3 lessons on content, virality and why marketing alone will not keep a business alive.
Tommy Pang: People, Patience and Knowing When to Cut Losses
Tommy Pang’s advice starts with a blunt reminder: a business is nothing without its people. The original six-slide interview then moves to expanding…
What We Changed for Our Second Networking Event
Networking is useful. A room full of people unsure what to ask is less useful. After our first event, we added a specific topic and sharper questions so…
Monetising From 1,000 TikTok Views: Our November 2025 Event
A big view count is not the same as paying customers. This seven-slide reminder introduced Angelo Wan and Melvin Soh, the evening’s networking format, and…
Meet Melvin Soh: The Sales Coach Featured at Our November Event
This was our introduction to Melvin Soh ahead of the November networking event. The six slides cover his coaching background, the clients and results…
Angelo Wan on Turning TikTok Views Into Customers
Angelo Wan of Never Strangers and Unfiltered Presents, our first featured guest in Nov 2025: his numbers per our post, and why views are not customers.
First 1M TikTok Views: The Original Event Poster
The original poster paired Angelo Wan and Melvin Soh for a networking evening about TikTok content. It is part of the story of how our events developed,…
Our TikTok Networking Event: The First Announcement
We wanted the next event to give people a clear topic as well as new connections. This first announcement introduced Angelo Wan and Melvin Soh and the…
Melvin Soh: Stop Overthinking and Find a Problem Worth Solving
Melvin’s advice is to stop collecting reasons something cannot work and start doing. The original slides then turn to the customer: find someone with a…
Wise’s Funan Pop-Up Made Financial Literacy a Game
Nobody likes getting “kan cai tou”. Wise used that familiar idea for a Funan pop-up with games about financial literacy. Our original reel showed the…
Our First Networking Event Taught Us to Ask Better Questions
The event was not actually a disaster. But the feedback changed our minds about panel speakers: people wanted to learn and did not always know what to…
Zen Tay: Keep Creating and Do Not Disappear After the Sale
Zen Tay juggles content, F&B and insurance. His three lessons in this original feature are to keep trying until something sticks, keep making content to…
Our First Networking Event: Thank You for Showing Up
Our first event was about mingling and making genuine connections. This recap thanks everyone who came, including the featured guests from Cheeselads, Lau…
Angelo Wan: Build Events You Can Repeat
Try an idea without betting the whole business on it. That is where Angelo Wan’s advice starts. His original feature then moves to making content…
Why We Launched Our First Networking Event
Meet the people behind the businesses, hear their experience and make genuine connections. That was the pitch for our first event with Cheeselads,…
The Founders Behind Our First Networking Evening
This eight-slide invitation introduced the people guests could meet at our first networking evening: Cheeselads, Lau Wang Claypot and Repair.sg. It also…
Eventful x Cheeselads: Our First Networking Event Poster
The original poster for our first networking evening brought Cheeselads, Lau Wang Claypot and Repair.sg together. It is a snapshot of the event’s…
Why Eventful Started Networking Events: Joston's Founder Story
Joston Peh on the failures behind EventfulSG, why it was so hard to meet founders as a nobody, and why that led to Eventful's in-person networking events.
Yo-Chi’s Amy Bell: Learn by Doing and Support the People on the Floor
Amy Bell’s three lessons start with learning from failure. The original slides then explore creating a welcoming place customers want to spend time in and…
Jett Barbecue: Do Not Outsource What Makes You Different
If smoking the meat yourself is what makes the product right, protect that part of the work. Jett’s other lessons are just as direct: do not underpay…
Starting Without a Reputation: Our Sam Altman Quote Post
This short original post shared a line attributed to Sam Altman about being young, unknown and poor. The thought to take away is that starting without an…
Lau Wang’s Mark Jeremy Low: Put Systems Before Expansion
Speak openly about what you want. Appreciate the people around you. Build the systems before opening more outlets. Those are the three lessons Mark Jeremy…
Ideas Become Clearer When You Work on Them
This original two-slide post shared a line attributed to Mark Zuckerberg: ideas become clearer through working on them. It is a short reminder to begin…
How a 25-Year-Old Couple Scaled Cake Inspiration: Kai Yang’s Advice
Kai Yang shares three lessons: love what you do, put yourself out there and build a different
Bitcoin 2016 vs 2025: Heritage’s Original Price Comparison
A look back at Heritage’s Bitcoin price comparison, preserved as a historical carousel, not an investment
Planning or Doing? Heritage’s Larry Ellison Quote Post
A short Heritage reflection on taking action rather than endlessly planning. The quote attribution is reproduced from the original post, not independently…
Lukas Teo’s Three Lessons From Building Restaurants
Lukas discusses going all in, trusting your gut and getting the whole restaurant experience
Three Founder Lessons That Stuck With Us
Cheeselads on owner accountability, Zames of Repair.sg on the value beyond a logo, and Koocester on decisions that can grow the
DigiMarCon Singapore 2025: The Original Event Preview
Archive: DigiMarCon ran 18–19 September 2025 at Resorts World Sentosa Convention Centre. Original prices and registration information are expired, not a…
Starting a Company Before Everything Is Ready
Heritage’s Reid Hoffman quote post compares starting a company to assembling a plane on the way down. A reflection on uncertainty, not a promise of…
Koocester: Purpose, Scale and Showing Up
Koocester’s original six-slide feature starts with a simple question: “What do you do for a living?” His advice goes beyond the format: know why you are…
Inside Eventful’s Creative Internship: The 2025 Hiring Post
An archived look at Eventful’s creative internship, covering copywriting, social content and design, with the original team humour
C S Liew and Koocester: The August 2025 Founder Event
The original preview of a C S Liew business event, covering deal-making, taking a leap and building a
Self-Belief, Almost to the Point of Delusion
Heritage’s short Sam Altman quote post on the self-belief behind ambitious work. Confidence is not a substitute for checking whether a plan
Rating Singapore Drivers by Car Brand: Part 2
Suzuki, Lexus, Audi, Porsche and Toyota get Heritage’s entirely unscientific driving report card. A car joke, not a road-safety
Overseas Payment Cards: Heritage’s 2025 Comparison
The original comparison of YouTrip, Revolut and Trust, preserved with its 2025 ratings. Check current provider fees, limits and eligibility before…
Patek Philippe 2016 vs 2025: The Original Watch Comparison
Heritage’s historical Patek Philippe price carousel, featuring Nautilus and Aquanaut models. The numbers are the original post’s claims, not verified…
Women’s Watches Under S$1,500: The 2025 Shortlist
The original women’s-watch shortlist includes Seiko, Longines, Tissot and Hamilton. A snapshot of the designs Heritage picked, not a current-price…
Five Things I Wish I Knew at 20
A personal reflection on having fun, comparing less, learning from failure, listening and making space for mental
Audemars Piguet 2016 vs 2025: The Original Price Comparison
A historical comparison of selected Audemars Piguet watches from Heritage’s 2025 carousel. The advertised gains are not a forecast or a buy
Fresh-Graduate Industries: Heritage’s 2025 Salary Snapshot
Technology, banking, engineering, legal and data careers featured in the original post. Its rounded salary figures are archival, not verified current…
Cheeselads: Three Lessons From Alfred, Leonard and Chloe
The Cheeselads story focuses on grit, owning the problems in your business and sticking with work you love. Revenue figures are attributed to the original…
Men’s Watches Under S$1,500: The 2025 Shortlist
Five designs from Seiko, Tissot, Mido, Junghans and Hamilton, in the original order. Prices shown belong to the 2025 post and may no longer
After a Car Accident: Heritage’s Original Checklist
Heritage’s original accident-response carousel covers injuries, your insurer, photographs and follow-up questions. Read the safety correction before…
Thinking About a BTO Before 25? The Original Four Tips
Heritage’s original BTO post covers major purchases, grants, CPF savings and deferred income assessment. Housing eligibility and CPF rules need current…
Zames Chew of Repair.sg: Build Value Before the Logo
The Repair.sg founder’s original advice is about delivering value, expecting a long journey and staying consistent. Business figures are those stated in…
Investment Apps: Heritage’s 2025 Rating Post
The original opinion-based comparison includes OctaFX, Tiger Brokers, Moomoo, OCBC RoboInvest and Endowus. These old ratings are not current product…
Joshua Chan’s Five Lessons From ErgoTune
Work backwards, choose a clear audience, understand your profit and loss, know the competition and start making content: the original founder lessons from…
Student Debit Cards: Heritage’s 2025 Comparison
The original student debit-card comparison includes OCBC, DBS, Trust, UOB and Standard Chartered. Cashback, interest and eligibility claims are dated and…
Rolex 2016 vs 2025: The Original Watch Comparison
Heritage’s historical Rolex carousel compares selected watch models. Preserve the original figures as archive claims, not as today’s valuation or a…
Rating Singapore Drivers by Car Brand: Part 1
BMW indicators, taxis and the Mr Bean car: Heritage’s original car-brand roast. The ratings are jokes, not evidence about individual
Singapore Airlines’ June 2025 Miles Offer: An Archive
The original KrisFlyer Spontaneous Escapes preview advertised selected redemptions for July 2025. Booking closed on 30 June 2025; the offer has
Side Hustles in Singapore: Heritage’s 2025 Ideas
The original side-hustle list covers surveys, food delivery, tutoring, testing and translation. Its pay ranges are historical estimates, not guaranteed…