Home 01Eventful Drops 02Eventful Tablesnew 03Blog 04Guides 05Advertise 06Contact 07Log in ↗
← Heritage stories
HERITAGE · BUSINESS STORIES

Zen Tay: Keep Creating and Do Not Disappear After the Sale

28 October 2025 · Updated 11 November 2026 · Heritage by Eventful

Zen Tay juggles content, F&B and insurance. His three lessons in this original feature are to keep trying until something sticks, keep making content to learn what works, and stay present for customers after a sale.

Zen Tay: Keep Creating and Do Not Disappear After the Sale: original slide 1
Original Instagram cover, published 2025-10-28. Shown in full without cropping. Credit: Heritage / Eventful.

The original caption

Coming from a humble background, Zen rose from the bottom and is now a successful content creator, financial advisor, and even an F&B owner.

Despite getting a 3.9 GPA back then, he decided against pursuing further studies and instead, started his content creation journey. He took one whole year to figure out this content game, perfecting his craft and finding out what works and what doesn’t.

He’s managed to monetize from 3 different avenues, and here’s his advice on making it from the bottom up.

@zentayyj

A little context

Original October 2025 feature. The closing event teaser is historical; this is business storytelling, not an insurance recommendation.

More Heritage founder storiesFollow Heritage on Instagram
© 2026 Eventful Media Pte. Ltd.