Zen Tay: Keep Creating and Do Not Disappear After the Sale
Zen Tay juggles content, F&B and insurance. His three lessons in this original feature are to keep trying until something sticks, keep making content to learn what works, and stay present for customers after a sale.

The original story, slide by slide
Original October 2025 feature. The closing event teaser is historical; this is business storytelling, not an insurance recommendation.
Swipe or scroll sideways to read all 6 slides in order. View the original on Instagram.
The original caption
Coming from a humble background, Zen rose from the bottom and is now a successful content creator, financial advisor, and even an F&B owner.
Despite getting a 3.9 GPA back then, he decided against pursuing further studies and instead, started his content creation journey. He took one whole year to figure out this content game, perfecting his craft and finding out what works and what doesn’t.
He’s managed to monetize from 3 different avenues, and here’s his advice on making it from the bottom up.
@zentayyj
A little context
Original October 2025 feature. The closing event teaser is historical; this is business storytelling, not an insurance recommendation.




