Jett Barbecue: Do Not Outsource What Makes You Different
If smoking the meat yourself is what makes the product right, protect that part of the work. Jett’s other lessons are just as direct: do not underpay people and expect miracles, and show the value you bring before asking for something back.
The original story, slide by slide
Original October 2025 feature. Queue-length claims describe the original cover, not a promise about any current event. The closing event teaser is historical.
Swipe or scroll sideways to read all 6 slides in order. View the original on Instagram.
The original caption
In the last 4 years, Jett has managed to grow Jett Barbecue to an insane degree. Be it GastroBeats or Sentosa GrillFest, Jett has managed to pull 2-hour long queues every single time no matter where he’s at. This is not sheer luck.
This is Jett’s advice on hitting your first million a year as a business owner.
@jettbarbecue @_jett
#business #entrepreneur #entrepreneurship #motivation
A little context
Original October 2025 feature. Queue-length claims describe the original cover, not a promise about any current event. The closing event teaser is historical.