
McDonald's Singapore posted a teaser on 9 September 2026 showing the PEACEMINUSONE daisy next to the Golden Arches with the caption "Coming soon", which confirms G-Dragon's McDonald's campaign is landing here. The campaign is led by McDonald's Korea, starts there on 17 September 2026 with McCrispy and McSpicy Gochujang Butter burgers, and rolls out across 13 Asian markets. McDonald's Singapore has not announced a local date, menu or prices yet.
Two things, per McDonald's Korea's announcement. First, a menu campaign built around a gochujang butter sauce that every one of the 13 markets uses: in Korea that means a McCrispy Gochujang Butter, a McSpicy Gochujang Butter and the sauce as a dip. Second, limited-edition merchandise made with PEACEMINUSONE, G-Dragon's fashion label, with details promised later in September.
The Singapore teaser only showed the daisy logo and the arches, so the local menu could differ. McDonald's Singapore has form here: the Samurai Burger and the annual Nasi Lemak Burger show they adapt regional campaigns rather than copy them.
Unknown, as of 11 September 2026. Our Instagram card said 17 September, and that is the Korea date from the official announcement, not a Singapore date. McDonald's Singapore's own post says "Coming soon" and nothing more. Deal aggregators have floated 1 October for Singapore, but none of them cite McDonald's, so treat that as a guess until the brand says so.
The honest expectation: Korea first on 17 September, then the other 12 markets "sequentially", which is McDonald's Korea's own word. Singapore has usually been in the first wave for Asia-wide campaigns.
Because it is G-Dragon and it is merch. The comments on our post went from "WOWWW" to "i foresee scalpers" within a day, and that is the right instinct. Collab merch at McDonald's here tends to be app-based, per-transaction and gone within hours, the way the bottled curry sauce went.
If the PEACEMINUSONE items are physical, expect a McDonald's app queue, a per-order limit and a Carousell listing at three times the price by lunchtime. If all you want is the burger, the sauce is the point, and that will not sell out in an hour.
· Follow McDonald's Singapore on Instagram, not the aggregators. The date will drop there first.
· Update the McDonald's app now. Every recent collab item here has been app-only or app-first.
· If you only want the gochujang burger, there is no rush. Merch is the part that disappears.
· 17 September is Korea's date. Do not turn up at a Singapore outlet that day expecting it.
Not announced as of 11 September 2026. McDonald's Singapore's teaser says only "Coming soon". The campaign starts in Korea on 17 September 2026 and expands to 12 more Asian markets after that.
In Korea: McCrispy Gochujang Butter, McSpicy Gochujang Butter and a gochujang butter dipping sauce. All 13 markets use the gochujang butter sauce, but Singapore's exact items are not confirmed yet.
Yes, limited-edition items made with G-Dragon's label PEACEMINUSONE are part of the campaign. McDonald's Korea said details would be revealed later in September 2026.
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