Mom's Touch Singapore Opens 14 Aug: Prices and LE SSERAFIM

When Mom's Touch opens and how to get in

Doors open on Friday 14 August. Mom's Touch says the opening ceremony starts at 10am with a lion dance and a K-pop set from T.Dolls Dance, and the store opens to the public from around 11.30am. From 6pm to 9pm there is a K-Rave party with DJ HOWMINI flying in from Seoul, plus a LE SSERAFIM photo booth in store.

The address is 181 South Bridge Road, #01-03, part of the 18 Cross development. Telok Ayer on the Downtown Line is the closest station, a short walk down Cross Street, and Chinatown works about as well. Normal hours after opening day are 7am to 10pm, every day.

Our honest read: opening day between 11.30am and 2pm will be the worst queue of the year for this shop, because it is a CBD lunch crowd and a K-pop crowd arriving at once. If you just want the food, go on a weekday morning instead. The rest of the month is covered in what is on in Singapore this August.

What the LE SSERAFIM collab actually gets you

LE SSERAFIM front the launch. From 14 to 19 August, upgrading any meal to a set gets you a free Mom's Touch x LE SSERAFIM selfie cut set, limited to 100 sets a day, and there is a photo booth in the store on opening day.

We are also running a giveaway with Mom's Touch on Instagram: three winners, one signed PUREFLOW Pt. 1 album each, Birch Scar version. Follow @momstouch.sg and @eventful_sg, comment your LE SSERAFIM bias and tag two friends you would go to a concert with. Entries close on 21 August 2026, one entry per person, winners drawn with a random name generator.

Worth being realistic about the photocards: 100 sets a day across a store open 15 hours is not many. Lunch on day one will clear them.

The three Singapore exclusives, and what they cost

Three items on this menu do not exist in Korea. The Super Thigh Chicken Burger, Singapore Edition, is $9.95 and is an opening-period item only. The Fish Fillet Burger is $6.95. The Angus Beef Burger is $12.95 single or $17.95 double, Australian Angus with a fried egg, cheddar, crispy onions and steak sauce.

The thing Mom's Touch is actually known for is the patty: a whole chicken thigh, hand-battered, dropped in the fryer only after you order. That is the reason for the wait, and it is the reason the skin is still crisp when it reaches you. Sides are boneless fried chicken thigh in four flavours, tater tots, cajun fries, mozzarella sticks and small churros.

Two things that make it cheaper than it looks. Breakfast runs 7am to 11am daily, with made-to-order scrambled egg toasties from $3.95 and a $2 set upgrade that adds tater tots and coffee. And from 14 to 31 August, upgrading any value meal to a set costs $1 instead of the usual $2.50.

If you like your fried chicken in the collab-and-collectible format, we also covered KFC's Pokemon tie-up earlier this month.

Why the brand is back, and how many outlets are coming

This return runs through a master franchise agreement with FairPrice Group. Korean business press reported in late July 2026 that the partnership targets more than 25 Singapore stores over the next decade, with two more due before the end of 2026, and that Mom's Touch handles brand and menu know-how while FairPrice handles store development and local marketing.

So South Bridge Road is a test kitchen as much as a restaurant. If the CBD lunch numbers work, the next two land fast.

FAQs

When does Mom's Touch Singapore open?

Friday 14 August 2026. The opening ceremony is at 10am and the store opens to the public from around 11.30am, with a K-Rave party from 6pm to 9pm. From then on it runs 7am to 10pm daily.

Where is Mom's Touch Singapore?

181 South Bridge Road, #01-03, part of the 18 Cross development, Singapore 058743. It is a short walk from Telok Ayer MRT on the Downtown Line, and Chinatown MRT is close as well.

How do I get the free LE SSERAFIM selfie cut set?

Upgrade any meal to a set between 14 and 19 August 2026. The selfie cut set comes free with the upgrade, limited to 100 sets a day while they last.

Is Mom's Touch Singapore halal certified?

Mom's Touch has not published a halal certification for the Singapore outlet. Korean business press reported the brand holds Korea Muslim Federation certification and sees Singapore as a route into the halal market, but that is not the same as a MUIS certificate for this store. Ask at the counter before you order.

How much do the burgers cost?

The Super Thigh Chicken Burger Singapore Edition is $9.95 during the opening period, the Fish Fillet Burger is $6.95, and the Angus Beef Burger is $12.95 single or $17.95 double. Set upgrades are $1 from 14 to 31 August, instead of $2.50.

Does Mom's Touch Singapore do breakfast?

Yes. Breakfast runs 7am to 11am daily, with made-to-order scrambled egg toasties from $3.95 and a $2 upgrade that adds tater tots and coffee.