
Fruit Ninja came out on 20 April 2010 from Halfbrick Studios in Brisbane, and by 2015 it had passed a billion downloads. In a Singapore primary school that number meant one thing: whoever had a phone at recess had this open, and there were four people watching over their shoulder.
It is four seconds to explain and zero seconds to hand over. That is the whole reason it beat better games. You could pass a phone to someone who had never seen it, they understood it before the first watermelon, and a round was short enough that nobody felt robbed when the bell went.
The download curve says the same thing. Three million by September 2010, twenty million across all platforms by March 2011, three hundred million by May 2012, a billion by 2015. Games do not grow like that on depth. They grow like that on being passable between hands.
We did a separate list of the ones that lived on a borrowed iPhone 4: six mobile games every Singaporean kid played, with Talking Tom, Plants vs Zombies, Doodle Jump, Beat the Boss, Candy Crush and Growtopia.
If your version of this was a desktop in the living room rather than a phone, the list is completely different: Papa's, Poptropica, Moshi Monsters, Bartender. Those ran in a browser on Flash and most of them died when Flash did.
We wrote that one up too, including which ones you can still play: the browser games we grew up on. The short version is that Poptropica survived, Papa's moved to paid apps, and Moshi Monsters has been offline since 2019.
· Fruit Ninja is still on the app stores and still free to start, though it looks nothing like the 2010 version.
· Halfbrick is an Australian studio out of Brisbane, not an American one. Most people get this wrong.
20 April 2010 on iOS, from Halfbrick Studios. It reached Android in September 2010 and Windows Phone that December.
It passed 300 million in May 2012, 700 million in August 2013, and a billion in 2015.
6 Online Games We Played as Kids: Can You Still Play Them?31 July 2026
6 Primary School Side Hustles Every Singapore Kid Tried14 August 2026
6 Mobile Games Every Singaporean Kid Played20 June 2026